Wisconsin Badgers Freshman Sensation Braelon Allen Signs NIL Deal with Iron Joc

OCONOMOWOC, Wis.Aug. 30, 2021 /PRNewswire/ — Student-athlete Braelon Allen, a highly recruited football safety and running back from Fond du Lac High School, is entering his first year at the University of Wisconsin-Madison and has signed an endorsement deal with Iron Joc Performance Gear, an innovative performance and sports gear brand.

In accordance with the new NCAA NIL (Name, Image and Likeness Policy), Braelon Allen joins Iron Joc as a brand ambassador. Allen’s ability to power-through defenders and extend plays make him a perfect fit for Iron Joc, whose performance gear is designed to stomp out sweat and odor.

“As Wisconsin natives, our team has watched Braelon emerge as a high-profile prospect and college recruit, and {we} were extremely excited when Braelon chose the University of Wisconsin to continue his education and take his game to the next level,” said Paul Hanson, Founder and CEO of Iron Joc. Hanson continued: “Braelon’s work ethic on and off the field and dedication to his craft make him a perfect fit for the Iron Joc team, which includes legendary UW running back, Heisman Trophy Winner and College Football Hall of Famer Ron Dayne.”

Iron Joc plans to feature Allen in their upcoming marketing efforts showcasing their ever-expanding lineup of performance gear, which uses exclusive Silver Ion Technology proven to eliminate 99.9% of all odor-causing bacteria. “I am excited to get started,” said Allen. “I have pretty much worn, worked out, played, and sweated in every kind of gear you can imagine. My first impression of Iron Joc was, ‘WOW!’ The gear looks great, feels great, and no matter how much I push myself, it’s stays odor free. It’s a game changer.”

About Iron Joc®
Iron Joc is an advanced line of performance gear made with Enduretech™, a proprietary blend of Nanosilver-enhanced super fabrics offering a combination of features unmatched by anyone in today’s market. Features include fast drying, moisture wicking, superior cooling, built-in antistatic fit and permanent Silver Ion odor protection. Select Iron Joc indoor and outdoor gear features Enduretech+™, which provides superior water repellency, stain blocking and permanent Silver Ion odor protection. Every Iron Joc product is backed by a lifetime guarantee. Find out more at ironjoc.com.


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David Keech
Author: David Keech

David Keech is a math teacher in Wisconsin Rapids and public address announcer for Abbotsord High School. He officiates basketball, baseball, and softball in central Wisconsin. He has reported on amateur sports since 2011, known as 'KeechDaVoice.' David can be reached at [email protected]