GREEN BAY, WI (OnFocus) – Festival Foods and Kellogg Company are teaming up during the month of November to raise funds for Wisconsin food pantries. When shoppers purchase selected Kellogg products in November, Kellogg will donate up to a total of 100,000 meals to Festival Foods’ Food for Neighbors program.
Food for Neighbors benefits more than 50 Wisconsin food pantries, and 100 percent of all donations stay in the communities where they were collected.
Festival Foods began Food for Neighbors in 2004 to offer shoppers an easy way to support food pantries by donating $5 or $10 right at the checkout. Because Festival Foods doesn’t collect a processing fee, every penny of the Food for Neighbors in-store donations benefit the charities. Kellogg is making its donation as part of its Better Days Promise global environment, social and governance (ESG) strategy to advance sustainable and equitable access to food and create better days for three billion people by the end of 2030.
Cereal purchases that will support the donation include Kellogg’s® Mini Wheats Original, Frosted Flakes (all varieties), Froot Loops (all varieties), Apple Jacks and Corn Pops.
Shoppers who prefer online shopping can purchase the selected Kellogg products using Festival Foods’ Click N Go service. In-store and online purchases work towards the match partnership.
Food for Neighbors − along with Paw Away Hunger, which raises funds for pet organizations − raised over $2.8 million to date, with donations in 2021 of nearly $350,000.
To find out more about ways that Festival Foods supports the communities it serves, visit the Festival Foods Community Involvement webpage.
We welcome your stories! Contact us at [email protected]!